DIGITAL MARKETING

BENEFITS OF

DIGITAL MARKETING

Build your brand, enter new markets or make a big splash for new product launches.

Fill your sales pipeline with hot new prospects ready to be closed

Discover key marketing data and use it to drive positive change in your business

OVERVIEW OF SOLUTION

Digital marketing is the art of building brand awareness and trust with new prospects using digital platforms. We rely heavily on a data-first and test-centric marketing approach which leverages existing data to create marketing campaigns that are lean yet highly effective.

Platforms and strategies we use include:

Online market research
Competitive analysis
Search engine optimisation
Google Ads
Social media
Conversion rate optimsation
Reporting and analytics

PROBLEMS THAT DIGITAL MARKETING ATTEMPTS TO SOLVE

01

Outdated Branding

If your website or marketing branding is not aligned with your organizations physical branding then customers can get confused..

02

Misaligned Brand Identity

Your brand identity has to appeal to your ideal customer type. If you are not speaking the language that your customers understand then you are losing sales to competitors that are.

03

Low Quality leads

Poor marketing campaigns generally result in poor leads. Add to this the fact that you employ sales people to work on these poor leads and you realize how these issues can impact lost revenue and time.

04

Low Conversion Rates

The easiest way to get more leads is to increase your conversion rate, not your ad spend. If you just increase your ad spend you can risk increasing your cost per lead too.

CUSTOMERS THAT BENEFIT THE MOST FROM THIS SOLUTION

All industries

Need help with this solution?

WORKING WITH US

1

We Listen

We listen and interact with prospective clients to gain insight into their peculiar needs and requirements.

2

We Evaluate

We evaluate our client’s areas of greatest need, with a view to develop a clear and inspiring design approach. A rollout plan is developed and agreed on.

3

We Build

We build solution based on client’s requirement and secure a sign-off to deploy.

4

We Implement

We initiate speedy implementation of processes and systems following a staging phase to test the workability of the designed solution.

5

We Measure

Post deployment and go-live, we revise processes and systems based on measured reported feedback in order to improve current performance results.

6

We Optimise

We engage continual service improvement to help optimize and sustain the new environment for the long-haul.

WE WILL GUIDE YOUR ORGANIZATION'S DIGITAL TRANSFORMATION

DIGITAL MARKETING

BENEFITS OF